You’ve won over your stakeholders and got budgets signed off. Welcome to the world of Marketing Automation! But where to start? As powerful, intelligent and time-saving as these tools are, you cannot just switch them on and go.

Implementing any new system requires planning, thought and good management to make sure the whole business reaps all the possible benefits, both short-term and long-term.

See our infographics below to get an idea what steps you should follow to implement Marketing Automation.