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It's Not Too Late to Opt-In Your Marketing Database!

In preparation for GDPR, we've been asked a lot about how best to opt-in prospects prior to the regulations coming into force. Hopefully,...

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GDPR: Why Marketers Should Love It

With January now over, we only have 16 weeks to go until the General Data Protection Regulation kicks in, enforcing changes to how we...

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Salesforce Spring '18 and GDPR

As the deadline for GDPR moves ever closer, we're now starting to see opt-in's appearing on web forms, and marketers are working harder...

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GDPR: An opportunity, not a threat

Despite marketers across the EU having GDPR on their radars as a cause for concern in 2018, Mike O'Brien correctly identifies that GDPR...

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GDPR and marketing excellence

When I first heard about GDPR and thought about the marketing teams I've worked with over the years, my first thought was "how are they...

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